Real conversation one morning.
Client: How come one architect is more creative than another? You are supposed to be trained the same way, aren’t you?
Architect: Those architects, who are more creative, are also more stupid. The clever ones will repeat themselves, work the same way faster and make more money. The stupid ones will try harder to make a difference in their work and that cost them time.
So if you are hiring a creative architect, looking for the one who is stupid and starving.